Employer: Fastening House Atlantic.
Location:Dartmouth, NS, B3B 1J1
Job Title: Digital Marketing Specialist
Job Type: Permanent employment (Full-time)
Start Date: starts as soon as possible
Vacancies: 2
Salary: $31.25 hourly / 35 hours per week
Work settings:
Business and/or industry
Job Description – Digital Marketing Specialist:
Analyze product or service features to identify the marketing and advertising needs of the organization.
Provide strategic advice to clients on marketing, advertising, and promotional opportunities to boost visibility and sales.
Design and execute digital and direct marketing campaigns, including the development of engaging content and visuals.
Track and evaluate campaign performance using key marketing metrics and analytics tools, and prepare reports to guide future strategies.
Manage and grow social media presence across platforms, including responding to customer reviews, comments, and testimonials.
Develop and implement public relations strategies to effectively communicate key messages to clients, employees, and the general public.
Conduct public opinion research to understand the attitudes and interests of target audiences.
Create or oversee the development of reports, speeches, presentations, websites, press releases, and other communications materials.
Plan and coordinate events such as workshops, meetings, promotional ceremonies, and fundraising initiatives.
Organize and manage media interactions including interviews, press conferences, and promotional events.
Serve as a spokesperson for the organization, handling media inquiries and public communication.
Coordinate special marketing events and promotional campaigns for both internal and external stakeholders.
Assist in the creation of brochures, newsletters, reports, and other marketing collateral.
Represent professionals or experts by negotiating and managing promotional contracts in areas such as sports, literature, or performance.
Education:Bachelors degree in business marketing or public
relations. Accreditation in APR (Accredited in Public
Relations) designation is not required.
Experience:2 years to less than 3 years
Language: English
Work conditions and physical capabilities
Work under pressure
tight deadlines
Fast-paced environment
Attention to detail
Overtime required
Personal suitability
Client focus
Efficient interpersonal skills
Excellent oral communication
Flexibility
Initiative
Organized
Team player
Accurate
Dependability
Reliability
How to apply:
Please send your resume and cover letter by email to resume@fhatlantic.comand include in your email subject title REF: DMS2025
Our company is an equal opportunity employer, and we welcome and encourage diversity in the workplace. We encourage applications from youth and industry professionals who are authorized to work in Canada.
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